Unlocking the power of Agentforce isn’t as easy as flipping a switch—you have to be ready for it.
Agentic AI won’t magically plug into your ecosystem and solve all of the problems that have been put off for years. Organizations must have the necessary foundation to incorporate AI, including Agentforce, into their workflows. Those who do will unlock the power of AI’s potential and differentiate customer experiences with their brand.Â
Join Stephanie Kozak and Badrul Hassan—leaders in the Agentic Operating Model at Concentrix— to learn where organizations are getting it wrong and how to get it right. In this 45-minute session on Agentic Readiness, they will share why Concentrix’s approach to scaling human agents is crucial in this new era of technologies that behaves like humans.
With decades of mastery in customer experience and support, Concentrix brings time-tested insights to Agentic Readiness as one of the largest agentic operators and will show why the right foundation is vital to ensure that virtual agents are ready to complement your workforce.
Key Takeaways
The value of Agentforce is only as great as your ability to embrace it—learn how to get ready.
- Learn where organizations are struggling with AI implementationsÂ
- Understand the importance of use case prioritization in driving the right business outcomesÂ
- Get insights into how to evaluate the inputs that many others are ignoringÂ
- Gain clarity on how to sift through the competing messages from tech providersÂ
- Feel confident in your approach to security, compliance, and risk managementÂ
- See where to start on your own agentic journey based on your organization’s maturity 

Our Speakers
Badrul Hassan
Managing Director, AI & Salesforce Engineering
Badrul Hassan is an AI technology leader specializing in Salesforce, with a proven track record of driving innovation across the customer experience landscape. With deep expertise in automation and AI, Badrul is transforming contact center operations through intelligent service workflows, generative AI, and predictive insights that enhance agent performance and customer satisfaction. Beyond the contact center, Badrul is spearheading the integration of AI capabilities throughout the entire customer journey—spanning eCommerce, marketing, Customer Data Platforms (CDP), and other engagement channels—to deliver seamless, personalized, and data-driven experiences at scale.
Stephanie Kozak
Director, Consulting
Stephanie possesses over 10 years in CX strategy, research, and operational innovation, leading complex industry engagements. She’s an expert in CX technology and designing customer service programs. She holds a BA from Youngstown State University, and an MA and PhD in Geography from the University of Kansas.
Joe Bradley
Salesforce Alliance Director
Joe has been a part of the Concentrix Salesforce team for many years driving Salesforce Sales, Customer Success and Alliances, and offers a solid perspective on how Salesforce customers can get more out of their investments.